MISSION
Use the magic of Hayward Field to captivate the hearts of a new generation of track & field athletes and fans.
WHAT’S NEW
Hayward Magic develops programs that tell athlete stories and foster love of the sport of track & field.
FOLLOW @HAYWARDMAGIC
WORKING REMOTELY BEFORE IT WAS A THING. #MAKEITTOHAYWARD
SKIPPING LEG DAY? THAT’S A THING?
#MAKEITTOHAYWARD
NEW YEAR. NEW YOU. NEW MAGIC? ATHLETES ALL AROUND THE WORLD ARE PROVING THAT THERE REALLY IS NO OFFSEASON. WHAT YOU DO TODAY BUILDS THE MAGIC OF TOMORROW. SHARE YOUR TRAINING AND YOU COULD BE FEATURED ON THE NEXT ROLL. #MAKEITTOHAYWARD
THERE’S NO SUCH THING AS BAD WEATHER, JUST SOFT PEOPLE. #MAKEITTOHAYWARD
NEED MORE TIME TO RUN? RUN FASTER. #MAKEITTOHAYWARD
ALL YOU NEED IS ONE GEAR. #MAKEITTOHAYWARD
PARTNERS
ABOUT US
Hayward Magic is a collaboration among a number of partners working to create engaging communications and marketing platforms for a new generation of track & field athletes and fans.
Hayward Magic has been privately funded by Phil and Penny Knight as part of their investment in Hayward Field, and is fully committed to brand neutrality in all of its programs.