MISSION
Use the magic of Hayward Field to captivate the hearts of a new generation of track & field athletes and fans.
WHAT’S NEW
Hayward Magic develops programs that tell athlete stories and foster love of the sport of track & field.
FOLLOW @HAYWARDMAGIC
We aren't called Hayward Magic for nothing ✨ The USATF Championships begin tomorrow and you can expect to see some magic on the track.
Without the beginning, the process means nothing. Where rising stars race toward their future, #NikeOutdoorNationals is where the process begins. It's time to show up and show out! Who's Next?
Featuring @_coleman2, @giveme1shot__ , @kingben, @athiiing, @donavanbrazier, & @dalilahmuhammad_ and music by @willclaye
We are just one day out from the Nike Outdoor Nationals meet at Hayward Field! Here is just a glimpse of the athletes to watch that have Made it to Hayward! #MakeItToHayward
PARTNERS
ABOUT US
Hayward Magic is a collaboration among a number of partners working to create engaging communications and marketing platforms for a new generation of track & field athletes and fans.
Hayward Magic has been privately funded by Phil and Penny Knight as part of their investment in Hayward Field, and is fully committed to brand neutrality in all of its programs.